You are in the business of healthcare. But the changing times in which we live, including the new landscape of reform, are bringing about fundamental changes in how we do business. Yes, you're a healthcare firm. But what business are you in? What type of business are you evolving into?
We've heard some friends say their true business is financial services. Other say EMRs are making them more of an information firm. How about you? E-mail us with your thoughts at email@example.com as we take the pulse of our industry. All responses will be kept confidential. We hope to share some of our findings here next week.